What changed—and why.

Home beauty services 01

Taifk

A service ecosystem connecting customers, providers, and operations for requesting and organizing at-home beauty services.

• Service marketplace
• Scheduling
• Customer loyalty

The challenge

The journey had to coordinate appointments, provider availability, service fulfilment, payment, and loyalty across multiple participants.

What changed

Customer, provider, and operator roles were brought together with booking, scheduling, wallet, and loyalty journeys in one service model.

Practical impact

Easier booking for customers and clearer appointment and fulfilment coordination for providers and operators.

Gifting commerce & delivery 02

Maazim

An integrated experience for choosing gifts, tailoring their presentation, and coordinating purchase, preparation, and delivery.

• Commerce operations
• Order orchestration
• Customer experience

The challenge

The challenge was to bring product choice, payment, preparation, and delivery into one clear journey without losing the service’s premium character.

What changed

The service was structured around discovery, customization, purchase, and fulfilment, with operating flows for orders, inventory, and delivery coordination.

Practical impact

A unified commerce experience that makes premium gifting easier to order and more orderly to prepare and deliver.

Shareholder services 03

2060 Investments

An organized digital environment for internal share trading among shareholders, with request tracking, reporting, and controlled access.

• Shareholder services
• Transaction workflow
• Controlled access

The challenge

Internal trading requests needed greater transparency, clear identity checks, and an orderly path from request to completion.

What changed

The request and trading lifecycle was mapped around verification, clear statuses, follow-up, and reporting for shareholders and operators.

Practical impact

A more transparent and traceable way for shareholders and operators to manage internal transactions.

B2B sales and customer management 04

Metsan Digital Portal

A comprehensive B2B digital portal featuring a professional control panel for managing products, prices, offers, and customer relationships.

• B2B sales
• Dynamic pricing
• Customer management

The challenge

The project required product management, customer-specific pricing categories, offers, digital vouchers, custom fields, and customer relationships to be brought into one portal.

What changed

A digital portal was delivered with a professional control panel supporting product management, customer-specific pricing categories, digital vouchers, custom fields by product and category, and CRM.

Practical impact

Centralized management of products, pricing, offers, and customer data through one digital portal.

Umrah and tourism operations 05

Asfar

A digital system organizing Umrah and tourism operations between Saudi companies and international agents, from trips and bookings to visas, accommodation, and transportation.

• Umrah management
• Passport processing
• Data automation

The challenge

Umrah trip preparation involved multiple stages and parties, while manually entering data from large volumes of passports required considerable time and effort.

What changed

Asfar brought trips, bookings, visas, accommodation, transportation, and agent management into one system, with AI-powered passport processing that extracts data and creates records automatically.

Practical impact

A more connected operational foundation for managing traveler data and trip stages, with less reliance on manual passport data entry.